How Do I Collect Emails for Marketing?

The most effective way to collect email addresses is by offering a clear incentive. Gleam helps you do this through Competitions, Rewards, and Capture apps that exchange entries or access for email signups. You can run viral campaigns, embed opt-ins on your site, and stay fully GDPR compliant while building a high-quality list.

Add the Subscribe To Newsletter action to any Competitions, Rewards, or Capture campaign as a compliant, single-click opt-in to email marketing. Adding check boxes allow you to present clear consent copy (e.g., “I agree to receive emails”) alongside your brand’s privacy information. This keeps consent explicit and auditable while maintaining a smooth user experience.

Connect opt-ins to major email providers and marketing platforms so new contacts sync to lists automatically via API. See supported options in the Integrations Directory.