How Can I Promote My Product Hunt Launch?
Run a giveaway alongside your launch that sends people to your Product Hunt page, but never reward or require an upvote. Product Hunt's launch sharing rules ban contests that reward upvotes, and it may unfeature a product that keeps doing it. Asking for upvotes at all is against its policy, so ask for feedback instead.
Entry actions that fit the rules:
- A Visit Action to your Product Hunt page, worded as "Tell us what you think on Product Hunt"
- A Subscribe Action, so you can email people the moment you're live
- Viral Share, so entrants earn more for each friend who enters through their link
- A follow on X, so your next update reaches the same people
Product Hunt also encourages a launch-day offer for its visitors on a dedicated landing page, like a discount. A Gleam Reward can hand out that coupon in exchange for an email.
Run the giveaway on your own site or landing page, and keep it separate from the launch post itself.