Why Run a Competition on LinkedIn?

Competitions help you grow reach, leads, and engagement on LinkedIn. Click to learn why giveaways work in B2B marketing.

Running a LinkedIn competition helps build your professional audience. It drives brand visibility, grows your company page, and encourages thought leadership in your niche.

Use contests to:

  • Promote webinars, case studies, or reports
  • Reward users who follow or share your page
  • Generate leads with opt-in campaigns
  • Build relationships with B2B buyers

Gleam’s LinkedIn Giveaway Template makes setup simple, combining platform-specific actions with referral growth tools.