How Do I Track and Split Leads in a Co-Marketing Campaign?

Q: How Do I Track and Split Leads in a Co-Marketing Campaign?

Gleam provides campaign analytics for both partners and lets you segment or export leads by source. Click to expand and see how shared insights boost campaign performance. You can track co-marketing campaign results in Gleam’s campaign dashboard. Each brand can access engagement data, view conversions, and export segmented leads by source, device, or action. Need to share leads? Use our Zapier or webhook integrations to automatically send lead data to each brand’s CRM . This transparency builds trust between partners and gives both sides what they need to follow up effectively.

Published on June 27, 2025; Updated on August 19, 2025

You can track co-marketing campaign results in Gleam’s campaign dashboard. Each brand can access engagement data, view conversions, and export segmented leads by source, device, or action.

Need to share leads? Use our Zapier or webhook integrations to automatically send lead data to each brand’s CRM. This transparency builds trust between partners and gives both sides what they need to follow up effectively.

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