What Is a Customer Feedback Survey?

A customer feedback survey helps you collect insights about product satisfaction and brand experience. Click to learn how surveys can improve your business.

Customer feedback surveys are tools that allow you to gather direct input from customers about their experience with your brand. They cover areas like support quality, product usability, and overall satisfaction.

This feedback can help you understand pain points, track Net Promoter Score (NPS), and discover opportunities for product or service improvement.

Gleam makes it easy to launch survey-based campaigns using structured questions and optional rewards, helping you collect actionable insights with minimal friction.

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What Type of Questions Should I Ask?

Use Likert scales, CSAT, CES, and open-ended fields. Click for the best question formats to collect meaningful customer feedback.