How Do I Run a Pre-Sale Ticket Ballot?

Question

Accepted Answer

Collect sign-ups with a Subscribe Action, then send early-access codes to everyone who qualifies with a Gleam Reward, or to winners drawn in a Competition.

First decide who gets a pre-sale code. If everyone who signs up gets one, use a Reward. If you only have a set number of slots and want a fair draw, use a Competition.

Codes for Everyone Who Signs Up (Reward)

Create a Reward and choose Coupon Code on the Reward tab.
Paste in your pre-sale codes, one per line, or Upload a list, so each fan gets their own code.

On the How to Redeem tab, add a Subscribe Action so you can email fans when the pre-sale opens.
On the Post Redeem tab, switch on Post-Entry Redemption Email so fans get their code by email too.

A Limited Number of Slots (Competition)

Create a Competition and add a Subscribe Action on the How to Enter tab, set to Mandatory.
On the Prizes tab, set Winners to the number of pre-sale slots.
When entries close, draw winners on the Winners tab and email each one their code.

Either way, add optional actions like Follow on Spotify for bonus entries. Spell out your timeline, eligibility and how codes are sent in your description and Terms & Conditions, so fans know what to expect.

View Template

The template above is the Reward version, ready for your codes.