What Is a Secret Code Entry in a Giveaway?
A secret code entry turns your giveaway into a hunt. You hide a word or code somewhere in your content, and entrants earn entries by finding it and typing it into your giveaway. It works well for:
- Scavenger hunts across your website and social channels
- Codes read out during a YouTube or Twitch livestream
- Hidden words in newsletters, blog posts or product pages
- Codes printed on receipts, flyers or in-store signs
You set it up with the Secret Code Action. Choose one code everyone enters, or upload a list of unique codes that each work once. Gleam checks every code the moment it is entered, and you can write your own message for a wrong code or one that has already been used. Here is the setup from start to finish:
To run a full hunt with several codes, start from the Scavenger Hunt Template, which already has a Secret Code action for each clue.
A secret code only works if people know to look for it. Tell your audience there is a code to find, hide it where they already look, post a reminder before the giveaway ends, and always link back to your giveaway. For livestream ideas, see the secret code scavenger hunt in our YouTube Giveaway Ideas.
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