What Should I Gate To Convert Trialists Into Paid Gym Memberships?

Question

Accepted Answer

Gate the perk that removes hesitation—class passes, assessments, or beginner bundles—then release a controlled discount only after proof of interest. Keep limits tight, expiries short, and instructions clear.

Pick a perk that addresses the exact barrier to purchase. Use the Promote Fitness Business Reward so your offer, proofs, and delivery remain consistent and auditable.

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Gate a friction-removing perk. Offer a class pass, coach assessment, or beginner bundle and require Subscribe To Newsletter to qualify the lead.
Choose proof that fits your channel. If social discovery is key, prefer Check In On Facebook. If content is stronger, ask for a quick clip via Submit Workout Media.
Deliver the offer with controls. Set single-use and expiry rules in Configure Reward so redemptions are timely, measurable, and margin-safe.