Loyalty Bonus Action

Give bonus entries to people who've entered your campaigns before, with up to 5 tiers.

Loyalty Bonus rewards your regulars. Entrants get bonus entries based on how many of your campaigns they've entered before, as long as they're logged in to the widget.

Validation: Automatic

Gleam interface showing a Loyalty Bonus action with two tiers

Add up to 5 tiers. For each one, set:

  • Requirement (campaigns): how many of your campaigns entrants need to have entered
  • Entries: how many bonus entries the tier is worth

In the example above, entrants who've entered 1 of your campaigns get 1 bonus entry. Entrants who've entered 3 or more get another 5, for 6 in total.

Actions Required locks the bonus until entrants complete a number of other actions first, which is a nice nudge to do more.

Gleam widget showing the Loyalty Bonus tiers with unlock buttons

Entrants click each tier they've reached to collect it. Someone who's reached both tiers above clicks both to get all 6 entries.

Up to 5 per Loyalty Bonus action. The campaigns needed and the entries for each tier are up to you.

Yes. Entries into your past campaigns and the ones you're running right now both count, so Loyalty Bonus also encourages people to go and enter your other live campaigns.

Tip

To reward entrants for entering one particular campaign, use the Promote action instead.

Yes. We count Competitions and Rewards campaigns together. If a tier needs 2 campaigns, any of these unlock it:

  • 2 Competitions
  • 2 Rewards campaigns
  • 1 Competition and 1 Rewards campaign
  view template

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