What Are the Rules for Running a Facebook Contest?

Facebook contests must follow Meta’s rules and be transparent. Click to learn how Gleam helps you stay compliant with contest policies.

To run a Facebook contest, you must follow these key rules:

  • Do not ask users to tag friends to enter
  • Provide official rules and eligibility requirements
  • State that Facebook is not associated with the promotion
  • Include a valid method for selecting and notifying winners

Gleam helps you comply with these policies using actions like Visit a Facebook Profile or Comment on a Post. You can also collect entries with Subscribe Actions while hosting your campaign on a standalone landing page.