See what went right, what went wrong, and exactly what to fix, then launch your next campaign stronger. Free checker, takes two minutes.
See what went right, what went wrong, and exactly what to fix, then launch your next campaign stronger. Free checker, takes two minutes.
Question 1 of 14
What Was the Primary Goal of the Campaign?
Most Giveaway Entrants Vanish the Moment the Campaign Ends
Most Giveaway Entrants Vanish the Moment the Campaign Ends
Gleam turns every campaign into a lead gen engine that builds your list, extends your reach and keeps paying off long after it closes.
Gleam turns every campaign into a lead gen engine that builds your list, extends your reach and keeps paying off long after it closes.
One Winner, Thousands of Disappointed Entrants
One Winner, Thousands of Disappointed Entrants
The problem: everyone who didn't win has no reason to stick around, and most brands go silent on them. The fix: give non-winners a consolation reward, a coupon, discount code or free shipping offer delivered right after the draw. It softens the loss, gives non-winners a reason to make a first purchase, and turns your entrant list into customers instead of dead contacts.
The problem: everyone who didn't win has no reason to stick around, and most brands go silent on them. The fix: give non-winners a consolation reward, a coupon, discount code or free shipping offer delivered right after the draw. It softens the loss, gives non-winners a reason to make a first purchase, and turns your entrant list into customers instead of dead contacts.
The problem: most brands announce the winner and stop emailing, and the list goes cold within days. The fix: pair the winner announcement with your consolation offer, then follow with a short sequence synced straight into your email platform.
The problem: most brands announce the winner and stop emailing, and the list goes cold within days. The fix: pair the winner announcement with your consolation offer, then follow with a short sequence synced straight into your email platform.
The problem: the emails you collected are the real prize, but without a nurture plan they decay fast.
The fix: segment entrants from your other subscribers, set a sending cadence, and warm them toward your next launch, so your following giveaway starts with an audience instead of from zero.
The problem: the emails you collected are the real prize, but without a nurture plan they decay fast.
The fix: segment entrants from your other subscribers, set a sending cadence, and warm them toward your next launch, so your following giveaway starts with an audience instead of from zero.
