Boost your reach, grow your audience, and engage loyal customers with a refer-a-friend giveaway designed to go viral.
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Refer-a-Friend Giveaway Template
Boost your reach, grow your audience, and engage loyal customers with a refer-a-friend giveaway designed to go viral.
This template makes it easy to run referral contests where participants unlock extra entries when they refer their friends and friends and family to your giveaway.
Go Viral With Referral Contests
- Run a highly engaging refer-a-friend giveaway by asking users to share the giveaway with their network.
- The more people they refer, the higher their chance of winning.
- Watch your reach grow rapidly through word-of-mouth marketing.
Get More Targeted Leads With Viral Share
With Gleam’s Viral Share action, you can drive qualified leads and boost traffic with help from your existing customers. People referred by friends are more likely to convert, making this one of the most effective referral marketing ideas you can implement.
This customer referral program approach is perfect for referral campaigns that aim to offer rewards like a gift card, a chance to win exclusive products, or other incentives.
You can add more actions like Subscribe to a Newsletter, Visit on Social Media or Offer a Discount Code to further boost your campaign.
Template Features
- Viral Share to encourage sharing with a unique referral link
- Bonus Entry actions to reward successful referral program completions
- Customisable actions to fit different types of referral incentives
- Ability to track referrals and measure performance in real time
- Flexible prize structure including gift cards and referral rewards
Benefits of This Template
- Increases brand awareness through friends and family networks
- Incentivises sharing via landing pages, email, and social media
- Helps run a successful referral program that generates qualified leads
- Boosts customer loyalty by rewarding loyal customers and existing customers
- Easy to set up and manage referral tracking and referral process
Who Should Use It
This template is ideal for:
- E-commerce brands running referral campaigns with a chance to win prizes
- Businesses rewarding referrals with gift cards or product discounts
- Marketers using referral marketing ideas to increase conversions
- Companies aiming to spread the word and grow their user base organically
Integration Support
You can connect this template with:
- Viral Share for referral tracking
- Bonus Entry to reward successful referrals
- Subscribe to Newsletter to grow email lists
- Visit on Social Media to boost brand engagement
- Offer a Discount Code to increase conversions
Official Gleam Resources
Frequently Asked Questions
Referral marketing is a structured, trackable way to reward customers for sharing your brand—unlike spontaneous word-of-mouth. Click to learn how referral programs work and why they outperform casual recommendations.
Yes — referred users convert 3–5× better and have 16% higher lifetime value. Click to learn how referral campaigns beat traditional channels in ROI.
Help
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How to Set Up Your Refer-a-Friend Giveaway
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Select the Refer-a-Friend Giveaway Template
➡ Use this referral contest template -
Choose Your Prize
Offer a gift card, exclusive products, or other referral rewards. -
Enable Viral Share and Bonus Entries
Reward users who refer their friends with extra entries and incentives.
➡ Activate Viral Share
➡ Add Bonus Entries -
Customise Your Landing Page
Include a compelling call to action and details about the chance to win. -
Promote Your Giveaway
Use email, social media, and your landing page to spread the word and drive signups. -
Track Referrals and Performance
Monitor the referral process, see who had a successful referral program, and adjust as needed. -
Select and Announce Winners
Use Gleam’s random draw tool to choose winners fairly.
Boost your reach, grow your audience, and engage loyal customers with a refer-a-friend giveaway designed to go viral.