Accelerate your newsletter growth with a Substack referral giveaway that incentivises your existing readers to bring in new subscribers.
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Substack Referral Giveaway Template
Accelerate your newsletter growth with a Substack referral giveaway that incentivises your existing readers to bring in new subscribers.
By rewarding referrals, you harness the power of word-of-mouth marketing and turn loyal followers into your most effective promoters.
Offer tiered referral rewards such as gift cards, premium content, or free products to motivate readers to keep referring friends and maximise campaign reach.
What This Template Does
This Substack Referral Campaign Template helps you:
- Encourage new signups with Substack subscribe actions for newsletter growth
- Expand your audience using Viral Share referrals to spread the word
- Reward your current readers for bringing in friends and family
- Build stronger brand loyalty through incentives and engagement
Template Features
- Collect high-quality leads with Substack subscribe actions to grow your list
- Harness word-of-mouth with Referral actions that reward friend signups
- Strengthen campaigns with Custom prize incentives like gift cards or exclusive access
- Track performance easily with Gleam’s reporting tools
Benefits of This Template
- Grows your newsletter subscriber base quickly
- Turns loyal readers into advocates who actively promote you
- Increases conversions by leveraging personal recommendations
- Builds momentum with measurable referrals and bonus rewards
Who Should Use It
- Writers and creators running newsletters on Substack
- Content publishers looking to increase their email list
- Creators launching a paid tier who want to expand reach
- Any brand or creator seeking cost-effective audience growth
Integration Support
- Substack subscribe actions to drive signups
- Referral rewards and Viral Share to scale organic reach
- Social channel integrations for extra growth
- Landing page install options for wider distribution
Official Gleam Resources
- Grow your Substack with targeted giveaways
- Referral rewards and incentive strategies
- Customise fonts, colours, and layout to match your brand
Frequently Asked Questions
To create a Substack newsletter, sign up at Substack.com, set your publication name, and publish your first post. Customize your About page to attract subscribers. Start building your audience with a compelling Substack newsletter.
Promote your Substack by sharing content snippets on platforms like Twitter, LinkedIn, and Instagram. Tailor your posts to each platform's audience and include a clear call-to-action linking to your newsletter.
Giveaways incentivize subscriptions by offering rewards for signing up. They can rapidly increase your Substack's visibility and attract a broader audience. Leverage giveaways to expand your newsletter's reach effectively.
Help
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How to Set Up Your Substack Referral Campaign
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Select the Substack Referral Template in your Gleam dashboard
Start with a structure designed for referral campaigns. -
Add Your Prize Details
Offer rewards that resonate with your audience, such as exclusive content, gift cards, or free subscriptions. -
Enable Substack Subscriptions
Drive growth with Subscribe actions to capture new readers. -
Set Up Referral Rewards
Use Viral Share actions to encourage readers to refer friends. -
Promote Across Channels
Post your campaign on email, Substack updates, and social media platforms. -
Track and Optimise
Monitor referrals, signups, and prize completions with Gleam’s built-in reporting. -
Draw and Reward Winners
Select top referrers or run a fair draw using Gleam’s random winner tools.
Accelerate your newsletter growth with a Substack referral giveaway that incentivises your existing readers to bring in new subscribers.