Display your Instagram content and user-generated posts directly on your website with the Instagram Wall Gallery Template.
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Instagram Wall Gallery Template
Display your Instagram content and user-generated posts directly on your website with the Instagram Wall Gallery Template.
Collect, curate, and showcase engaging photos, videos, and reels from your Instagram profile, hashtags, or mentions in a beautifully customizable layout.
Adding an Instagram Wall to your website is a powerful way to build trust, highlight your community, and provide social proof that encourages visitors to take action. This interactive visual feed keeps your site fresh and authentic — boosting conversions and engagement across the board.
Upgrade to our Business Plan or higher for full customization options, including advanced fonts, gallery item ordering, CSS design, and more!
Collecting User-Generated Content From Instagram
Encouraging your followers to share photos for a chance to be featured on your website is an excellent way to engage your community. If you want to take it a step further and maximize participation, try running a dedicated Instagram Photo Contest.
With our Instagram Photo Contest Template, you can easily incentivize followers to post using your branded hashtag and submit their entry for a chance to win an awesome prize.
What This Template Does
- Displays your Instagram feed or hashtag content on your website
- Imports Instagram posts from hashtags, mentions, or your profile automatically
- Builds credibility with social proof through authentic customer content
- Boosts your social media, improves conversions and time-on-site with engaging, real-time visuals
- Helps you connect your website visitors with your Instagram community
Benefits of This Template
- Boost Engagement: Show live Instagram activity on your website to keep visitors hooked
- Increase Trust: A Real customer photo gallery serves as authentic testimonials
- Expand Reach: Encourage more hashtag use and mentions for visibility
- Automate Updates: Your gallery refreshes automatically as new posts appear
- Enhance Brand Aesthetics: Match the look and feel of your site with full design flexibility
Who Should Use It
- E-commerce brands showcasing customer product photos
- Influencers and creators promoting their Instagram content
- Agencies managing brand UGC campaigns
- Hospitality and retail businesses sharing real-time customer experiences
Official Gleam Resources
- UGC Marketing Blog – Learn how to harness user-generated content for trust and conversions.
- Instagram Contest Guide – Explore step-by-step strategies for running engaging Instagram campaigns.
- Instagram Competitions Blog – Get creative ideas for social contests that build community and drive sales.
- Hashtag Campaigns Blog – Discover how to launch and optimize branded hashtag campaigns effectively.
Frequently Asked Questions
A social media wall is a real-time display of user content from platforms like Instagram or Twitter, embedded on a website or screen to increase engagement and trust.
Collect posts using branded hashtags, user mentions, or profile feeds from platforms like Instagram, Twitter, and Facebook.
Yes — Gleam Gallery allows full customization of your wall’s design, layout, and moderation settings with real-time previews.
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How to Create Your Instagram Wall Gallery
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Start a New Gallery
Go to your Gleam dashboard, create a new Gallery, and select Gallery App as your Gallery Type.
➡ Learn How to Create a Gallery -
Import Content From Instagram
In the Import tab, choose one or multiple content sources:- Instagram Hashtag
- Instagram Mentions
- Instagram Profile Feed
➡ Learn How to Import Content From Instagram
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Enable Voting (Optional)
Allow viewers to engage with posts through votes and likes.- Display vote counts for transparency.
- Limit voting by country (default: global access).
➡ Configure Gallery Voting
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Customize the Header
Personalize your Instagram Wall with:- A header image, logo, and tagline
- Background or cover image
- Links to your social profiles
➡ Header Setup Options
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Design the Content Layout
Control how posts appear on your gallery:- Choose between Classic Layout, Static Rows, or Fill Viewport modes.
- Adjust columns and rows by device (desktop, tablet, mobile).
- Enable popouts for post details, sharing, and user info.
➡ Content Layout & Styling
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Curate Your Gallery
Review and approve posts before they go live. Enable moderation to ensure only the best content appears on your wall.
➡ Moderate Your Gallery -
Install Your Instagram Wall
Display your gallery where it fits best:- Embed on your website: Embed Installation
- Hosted Gallery page: Hosted Installation
- In-store or live event: Presentation Mode
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Advanced Settings
Refine your Instagram Wall with advanced customization tools:- Apply Custom CSS and font styles for a branded look.
- Adjust post order (Most Recent, Most Popular, etc.).
- Enable Live Refresh for real-time updates.
➡ Advanced Gallery Settings
Display your Instagram content and user-generated posts directly on your website with the Instagram Wall Gallery Template.