E-Commerce Growth Strategies for Long-Term Success

Whether you're just launching an ecommerce website or scaling a high-volume online store, this blog is here to help. Gleam’s insights are built for business owners looking to grow smarter — not just bigger. Explore proven e commerce growth strategies that reduce customer acquisition costs, expand your customer base, and drive meaningful business growth. From optimizing your product pages and product descriptions to improving your email marketing and boosting visibility across social media platforms, these guides are packed with actionable ideas that help you attract more potential customers and increase sales.

Boost email-driven sales with tips for growing and engaging your subscriber list.

How to Increase Your Sales & Grow Your List Using Email Marketing

We explore the best ways to drive revenue and sales from your email list.

Stuart McKeown, co-founder of Gleam.
Stuart McKeown · 11 min read
Learn essential strategies for creating effective e-commerce opt-in forms to boost conversions.

A Practical Guide to E-Commerce Opt-in Forms

We've broken down the different ways you can collect emails addresses for your E-commerce store.

Stuart McKeown, co-founder of Gleam.
Stuart McKeown · 13 min read

How to Grow Your Online Store This Spring With Gleam

No matter how you want to drive growth this spring, Gleam's got you covered.

Ahron is Product Manager at Gleam.
Ahron Burstin · 3 min read
Learn how to run effective Amazon giveaways with Gleam's easy-to-use platform and features.

What Happened to Amazon Giveaways? How to Use Gleam to Grow Your Store

Find out everything you need to know to create, run and promote awesome Amazon Giveaways.

Ahron is Product Manager at Gleam.
Ahron Burstin · 4 min read
Learn how to promote your Black Friday sale.

How To Promote Your Black Friday Sales With Gleam

Promote your deals and drive more sales this Black Friday with Gleam.

Ahron is Product Manager at Gleam.
Ahron Burstin · 5 min read
Step-by-step guide to creating custom Instagram locations to boost business visibility.

How to Create a New Location on Instagram

Learn how to increase exposure and drive visitation with Instagram locations.

Stuart McKeown, co-founder of Gleam.
Stuart McKeown · 3 min read
Learn 9 essential tips to grow your Shopify store, boost traffic, and increase sales.

How to Grow Your Shopify Store: 9 Tips For E-Commerce Success

Growing a Shopify store from scratch can be tough. That's exactly why we created this guide.

Ahron is Product Manager at Gleam.
Ahron Burstin · 12 min read
Learn how to increase E-Commerce sales.

10 Ways To Grow Your E-Commerce Sales Using Gleam

Got an E-Commerce store? Then you'll need these 10 Gleam tips to grow your sales.

Stuart McKeown, co-founder of Gleam.
Stuart McKeown · 7 min read
Learn top email list growth strategies for e-commerce success with these proven tactics.

20 Effective Email List Growth Tactics for E-Commerce

Learn some of the top tips to grow your E-commerce database from 0 to hero in this incredible how-to guide.

Stuart McKeown, co-founder of Gleam.
Stuart McKeown · 8 min read

How Our Customers Sell More Products With Incentivized Coupons

Turn your promotion codes or discount coupons into a revenue-driving engine by incentivising them.

Helena Ng · 15 min read
Learn how to promote an app.

How To Promote Your App With Giveaways

Promote your app more effectively with proven giveaway strategies that boost downloads, drive user engagement, and attract loyal users to your app.

Charlotte is on the Marketing team at Gleam.
Charlotte Czarnota · 5 min read

E-commerce isn’t just about products — it’s about building relationships. Use Gleam to power your next campaign and transform online shopping into a powerful conversion engine. From giveaways and lead magnets to referral campaigns and flash sale popups, Gleam helps you deliver more value while growing your e-commerce site.

These e-commerce marketing strategies are designed for scale. Whether you’re improving engagement from friends and family, nurturing repeat buyers, or targeting a new audience segment, our tools help you increase conversions and strengthen your marketing strategy — all while supporting long-term growth for your products and services.

What Are The Best Strategies to Grow An E-Commerce Store?

Use giveaways, email capture, product reviews, and referral programs to drive traffic, build trust, and increase sales.

How Can I Use Giveaways to Drive More Traffic to My Online Store?

Promote a product giveaway with bonus entries for sharing, visiting your store, or browsing specific collections.

What Role Does Email Marketing Play In Long-Term E-Commerce Growth?

Email helps turn one-time shoppers into loyal customers through product updates, offers, and re-engagement campaigns.

How Can I Reduce Customer Acquisition Costs Without Cutting Corners?

Use organic tactics like giveaways, referrals, and content instead of relying solely on paid ads.

Can Gleam Help Increase Conversions On My Product Pages?

Yes. Use Gleam popups, exit-intents, and incentivized campaigns to drive conversions at key points in the buyer journey.