Run a Quiz Giveaway That Builds Engagement and Audience Insights Launch an interactive quiz giveaway or answer a question contest to engage your audience, grow your list, and increase participation across your channels.
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Question Contests
Run a Quiz Giveaway That Builds Engagement and Audience Insights Launch an interactive quiz giveaway or answer a question contest to engage your audience, grow your list, and increase participation across your channels.
With this fully customisable template, you can run giveaways that challenge your audience, test knowledge, or gather valuable feedback.
This format is ideal for driving entries, creating shareable content, and rewarding users who submit correct answers. Whether it’s trivia, product knowledge, or audience research, a well-crafted question campaign can boost brand interaction and grow awareness.
Use Viral Shares to give extra entries to users who refer their friends to kickstart viral growth and connect with tons of fresh, excited entrants!
Template Features
- Fully customisable answer a question action
- Bonus entries for referrals via Viral Share
- Optional time limit or countdown urgency
- GDPR-compliant entry and data collection
- Entry fields for quiz-style or open-ended questions
- Flexible entry validation for correct answers
- Connects with all major email integrations
Gleam allows you to customise every aspect of your campaign — from question format to how winners are selected (randomly or by accuracy).
Benefits of Running a Quiz Giveaway
This type of campaign is perfect for brands seeking to blend entertainment with user data and UGC.
You will:
- Increase time on page and reduce bounce rates
- Encourage deeper user interaction and brand recall
- Collect testimonials or product insights as question responses
- Reward your most knowledgeable or loyal customers
- Add a time limit to create urgency and boost entries
- Segment your audience by interest based on quiz answers
Whether it is part of a launch, event, or regular community engagement, question-based contests offer value and shareability.
Integration Support
This template is compatible with the full Gleam ecosystem and can be enhanced with:
- Viral Share for referral growth
- Custom Fields & Validation for quiz-style inputs
- Mailchimp, Klaviyo, and more for follow-up emails
- Survey Setup Guide for multi-question campaigns
Official Gleam Documentation
Frequently Asked Questions
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How to Set Up This Ask a Question Giveaway Template
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Select the “Answer a Question” Action
Choose the answer a question user action to prompt participants to respond to a question, trivia prompt, or feedback request. -
Write Your Question
Craft an engaging prompt. You can ask a fun trivia question, get user opinions, or collect testimonials — depending on your goals. -
Add Entry Validation (Optional)
If your contest is based on correct answers, configure answer validation and award entries only to participants who get it right. -
Add Time Sensitivity
Use Gleam’s countdown features or campaign duration to introduce a time limit and create urgency. -
Customise Your Design
Adjust your giveaway's layout, colours, fonts, and CTA buttons to match your brand and page aesthetic.
➡ Customise your capture's design -
Add Post-Entry Actions
Let users share the campaign using Viral Share or follow you on social media for bonus entries. -
Set Targeting & Behavioural Rules
Use behavioural targeting to show the widget on relevant blog posts, landing pages, or after scroll/time delays.
➡ Check out behavioural rules -
Connect Integrations
Link to your preferred email marketing platform to sync new leads with your email list.
➡ Connect an email provider -
Publish & Promote
Share your campaign across social media platforms, email lists, and embedded web pages.
➡ Learn how to install your campaign
Run a Quiz Giveaway That Builds Engagement and Audience Insights Launch an interactive quiz giveaway or answer a question contest to engage your audience, grow your list, and increase participation across your channels.