Popup Ideas to Grow Sales and Collect Emails
Explore high-converting popup ideas designed to collect email addresses, reduce cart abandonment, and capture leads.
Want to increase conversions on high-intent pages? Use a targeted popup to deliver special discounts when users visit a specific product or landing page.
With Gleam’s Current URL rule, you can trigger a popup at exactly the right time — when users show interest in a product but haven’t purchased yet.
This is a great way to recover nearly-ready buyers, reduce cart abandonment, and gently guide users toward a decision — without interrupting the flow of their session.
Turn your social followers into leads with a popup that delivers exclusive discounts to users referred from specific channels like Instagram or Facebook.
Use Gleam’s referral rules to detect the traffic source and trigger a targeted signup form or offer — helping you collect emails while rewarding your most engaged audience.
Find out how you can make your very own welcome offer and start generating leads from Instagram and other social media platforms.
When visitors are about to leave your web page, an exit intent popup gives you a final chance to convert them — by offering a discount, free trial, or access to exclusive content.
With Gleam’s popup tool, you can trigger a custom message based on mouse movement and user behaviour. It’s an effective way to collect email addresses from potential customers who were otherwise ready to bounce.
Find out what makes exit intent popups so awesome and how you can set up your own in minutes.
When a visitor fills their cart but doesn't complete checkout, a targeted popup can be the nudge they need to reconsider. Use a popup builder like Gleam to detect cart abandonment and deliver a timely message.
Whether it’s a small discount, bonus item, or free trial, this type of popup tool helps you reduce drop-off and boost conversions — especially when paired with an offer and a quick opt-in to your email list.
Learn how to build popups which will re-engage users and drive sales from customers who are abandoning their shopping carts.
Use a smart popup to engage customers immediately after purchase. By offering a discount for joining your email list, you increase retention, encourage second purchases, and continue to collect emails even after checkout is complete.
Find out the most powerful ways you can use post checkout coupons to boost customer retention and drive other actions.
Want to launch a region-specific campaign? Use Gleam’s geo-location tools to trigger a popup for users in selected countries, cities, or even localised zones using collection tools like geofences.
This strategy is great for promoting in-store events, city-wide flash sales, or announcing new market entries on your web page.
Want to increase conversions fast? Use a countdown-based popup to build a strong sense of urgency and nudge visitors toward immediate action.
A time-limited offer — whether it’s a discount, free trial, or exclusive deal — can drastically improve your click-through and purchase rates.
Find out how you can build urgency and drive action by using Countdown Captures to offer limited time only discounts.
Looking for a more subtle way to offer savings? Use Gleam’s Capture Bar template to display a sticky coupon code or lead capture element across your landing page.
It’s a fantastic strategy for encouraging email signups and distributing discounts without interrupting your site’s user experience.
Check out our in-depth guide and learn everything you need to know about using Capture Bars to distribute coupon codes.
These popup strategies all serve different goals, but one thing is clear: when implemented correctly, they’re some of the most effective collection tools for growing your business.
Whether you're aiming to grow your email list, convert abandoning users, or distribute high-converting offers, the right popup tool makes all the difference.
Now it’s your turn — start experimenting with these ideas and watch your email captures, sales, and engagement soar.
Use behaviour-based popups like exit intent or scroll triggers, paired with a clear incentive and minimal form fields. Click to learn how to capture emails efficiently without hurting UX.
Popups drive conversions by offering timely incentives like discounts or lead magnets when user intent is high.
Yes — popups can drive actions like follows, shares, and content discovery across platforms like Instagram or Facebook. Click to explore popup strategies that support your social growth goals.
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