Running a photo contest in the lead up to Cyber Monday is a fantastic way to build anticipation and collect valuable user-generated content for your marketing campaigns.

All you have to do is customise this template and promote it across all of your channels.

Encourage your audience to participate by letting them know what type of photos they should submit and that there will be an awesome prize for the winner.

The photos you gather can then be used across various marketing channels, from social media and email campaigns to your website. This is a great way to showcase showcase genuine customer experiences and build social proof.

This not only helps build trust and authenticity around your products but also increases excitement and engagement as Cyber Monday approaches.