Looking to grow your Spotify followers and get more people to listen to your music?

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Spotify Competition Template

Looking to grow your Spotify followers and get more people to listen to your music?

This Gleam template is the perfect way to launch a Spotify competition that drives engagement, builds your audience, and promotes your latest tracks.

With over 345 million users, Spotify is one of the most influential music streaming platforms today. The more followers you have, the better your chances of landing on personalized playlists, like Release Radar and Discover Weekly. Gaining followers also helps fans see your updates automatically in their Spotify interface — keeping your releases top of mind.

Use this template to run a giveaway where users enter by following your Spotify channel, then amplify your reach by combining it with bonus actions like newsletter signups, referrals, or social shares. It is a simple way to promote new singles or albums and build a lasting fan base.

Tip

Use Spotify's Promo Card generator to create your own unique artist, album, or track card to share on social media and drive more contest entries.

Template Features

Verified Spotify follow action
Optional newsletter signups, social follows, and bonus sharing
Customisable design, messaging, and prize
Mobile-friendly entry experience
GDPR-compliant and easy to embed or host
Great for artists, labels, and music marketers

Benefits

Gain more Spotify followers and increase your streaming potential
Promote your Spotify channel and boost new release visibility
Build an email list and social audience simultaneously
Connect with new fans across multiple platforms
Stand out on a crowded music streaming service
Generate buzz ahead of launches or Spotify Wrapped campaigns

Who Should Use It

This template is ideal for:

Musicians or bands looking to grow their streaming presence
Independent artists promoting singles or albums
Music marketers or labels running multi-platform promotions
Influencers or content creators sharing playlists or music catalogs
Anyone launching a Spotify competition to grow their listenership

Integration Support

Spotify follow action with direct verification
Add email, YouTube, X (Twitter), and Instagram actions
Combine with Amazon Music Unlimited or Apple Music promotions
Embed on landing pages, blog posts, or Linktree
Optional tracking via UTM or pixels

Official Gleam Documentation

Frequently Asked Questions

A Spotify giveaway helps you grow followers by rewarding people who follow your profile or engage with your music. Expand this FAQ to learn how to structure a Spotify giveaway that drives real follower growth and engagement.

Yes. Spotify giveaways can significantly boost visibility and engagement around a new release. Expand this FAQ to see how giveaways support release-day momentum and ongoing discovery.

The best prizes for Spotify competitions are exclusive, fan-focused rewards that connect directly to your music or brand. Great prizes include merch, signed vinyl, or early access tracks. Click for creative reward ideas that resonate with your audience. Expand this FAQ to see which prizes drive engagement and how to add them correctly in Gleam.

Promote your Spotify giveaway everywhere your audience already spends time and give them a reason to share it. Expand this FAQ to see which channels work best and how to amplify reach without spamming.

No. Spotify allows follower-based giveaways as long as they don’t involve fake engagement or paid manipulation. Expand this FAQ to understand what’s allowed and how to run a compliant giveaway.

Integrations

Spotify

Help

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How to Promote Your Music With Gleam

Spotify Competition Ideas to Grow Your Fanbase

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How to Set Up This Spotify Competition Template

Set Your Campaign Goal
Decide whether your Spotify competition is promoting a single, album, playlist, or tour. Choose a prize that resonates with your fans — like merch, vinyl, or early access to music videos.
Customise Entry Actions
Add a Spotify follow as the main entry, then stack bonus actions like subscribing to a list or sharing with friends.
➡ Explore all actions
Design the Campaign
Use your artwork, album visuals, and on-brand messaging to build a strong first impression.
➡ Design your capture
Add Entry Restrictions or Conditions
Include terms and conditions, age limits, and eligibility rules. Let users know how and when winners will be announced.
Install or Host the Giveaway
Embed the campaign on your artist page, website, or use Gleam’s hosted landing page for wider access.
➡ Installation methods
Promote the Contest Across Channels
Share across social media, email, and even in curated playlists or stories. Highlight benefits like free ad-supported access and the ability to listen to music on-the-go.
Draw and Announce a Winner
Use Gleam’s draw tool to select and verify your winner, then announce it via your email list or Spotify channel updates.
➡ Draw winners