Capitalise on the excitement of the Super Bowl and launch a sweepstakes campaign that connects your brand to one of the biggest sporting events of the year.
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Super Bowl Sweepstakes Template
Capitalise on the excitement of the Super Bowl and launch a sweepstakes campaign that connects your brand to one of the biggest sporting events of the year.
With this template, you can engage fans, grow your email list, and reward participants with prizes that feel tied to game day.
What This Template Does
The Super Bowl Sweepstakes Giveaway template allows you to:
- Run a Super Bowl sweepstakes campaign that fans can enter online
- Offer a chance to win themed prizes such as TVs, team merchandise, or snack packs
- Collect leads through subscribe actions
- Drive engagement on social media platforms with twitter follow, facebook visit, and instagram visit
- Expand reach with viral share referrals
- Reward participation with bonus entries
Benefits of Running a Super Bowl Giveaway
- Builds excitement around the National Football League’s most-watched event
- Expands your audience by leveraging the cultural buzz of the game
- Helps your brand stay visible with viral referral growth
- Generates high-quality leads who are already engaged with your content
- Flexible enough to promote prizes such as gift cards, night hotel stays, or even a win a trip to Las Vegas experience
Who Should Use This Template
- Food & beverage brands looking to run game-day promotions
- Sports apparel and merchandise companies
- Hospitality or travel businesses offering Las Vegas packages
- Retailers wanting to boost social followers during a global event
- Any brand wanting to connect with fans who are eligible to participate in a seasonal sweepstakes
Example Prize Ideas
- Big screen TV for the ultimate game-day experience
- Team jerseys, caps, or signed merchandise
- Gift cards for sports bars or streaming services
- Night hotel packages or a Las Vegas trip giveaway
- Exclusive game-day snack packs
Integration Support
- subscribe action to grow your email list
- twitter follow to increase brand followers
- facebook visit to drive campaign traffic
- instagram visit to reach fans with visuals
- bonus entry to incentivize completion
- viral share to multiply reach
- visit action to highlight sponsors or landing pages
Official Gleam Resources
Frequently Asked Questions
Frequently Asked Questions
Run a Gleam giveaway to promote your sports event with social media actions, referrals, and exclusive event rewards. Click to learn how to combine online and offline promotion.
Yes, you can use a giveaway for any sports competition to boost attendance, fan engagement, and brand partnerships. Click to see examples of how giveaways fit into sports marketing.
The best time to promote your sports event is 4–6 weeks before the date, with peak engagement closer to the event. Click for a promotion timeline.
Tickets, signed merchandise, VIP access, and partner bundles are the most effective prizes for sports event giveaways. Click for a full prize list.
Help
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How to Set Up Your Super Bowl Sweepstakes
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Select the Super Bowl Sweepstakes Giveaway Template in your Gleam dashboard
➡ Open the Super Bowl Sweepstakes Template -
Add your prize details such as a big-screen TV, exclusive merchandise, or a trip to Las Vegas
➡ Use our online sweepstakes guide for ideas -
Configure essential actions like subscribe to your newsletter or visit your landing page to grow leads
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Boost social engagement with instagram visit actions, facebook visits, and x follows
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Activate referrals with viral share actions to let entrants invite friends for extra entries
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Reward loyal fans with bonus entries for completing all actions
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Launch your Super Bowl Giveaway early to ride the hype, then promote across email, social media, and live game-day content
➡ See our contest promotion guide
Capitalise on the excitement of the Super Bowl and launch a sweepstakes campaign that connects your brand to one of the biggest sporting events of the year.