Giveaway Rules and Legal Requirements
What the law and each platform require before you run a giveaway, from official rules and no purchase necessary to Instagram, Facebook and LinkedIn promotion policies.
How to Use Games of Skill in Marketing Campaigns (Legally and Effectively)
Learn how to use skill-based contests, from trivia to esports, to run fair, legal campaigns that engage your audience.
Contest & Sweepstakes Laws by State in the U.S.
Navigate U.S. contest laws by state to run compliant, trustworthy giveaways that grow your brand without legal risks.
What is an Alternate Method Of Entry?
Learn all about what AMOE means and why you need to have a free method of entry when running a giveaway or sweepstakes.
How to Run Legal Giveaways, Contests & Sweepstakes
Learn the US contest and sweepstakes rules you need, so you can run your own giveaway and stay legally compliant.
What Is a Raffle?
Learn what a raffle is and all of the legal rules and regulations involved.
Terms and Conditions Template
Copy our free giveaway terms template, then add the release line Facebook, Instagram, or YouTube requires.
Facebook Giveaway Rules: How to Run a Successful Campaign
Learn which Facebook giveaway entry methods are allowed, what’s banned and the two lines your terms need.
TikTok Giveaway Guidelines For a Successful Campaign
Learn how to run a successful and engaging TikTok giveaway that follows all of the rules and guidelines.
Instagram Giveaway Rules and Guidelines
What Instagram requires for giveaways, what your official rules should cover, and a rules template you can copy.
Facebook Promotion Guidelines
Keep up to date with the latest changes to the Facebook Promotion Guidelines.
How To Get Permission To Use User-Generated Content
All the best ways to obtain legal permission to use user-generated content in your marketing.
Collect GDPR Consent On Your Opt-In Forms
Get to know how GDPR laws will affect opt-in forms on your marketing campaigns.
Gleam generates Terms and Conditions for every Competition, and you can write your own on the Hobby Plan and above. Restrict entries by country and age, and check each platform's promotion rules before you launch. This isn't legal advice, so check anything specific with a lawyer.
Yes. You need terms, eligibility requirements, disclaimers, and more to run a legally compliant giveaway. Click to learn what your rules must include, and why they matter.
It ensures fairness and legal compliance. Click to learn how Gleam supports this rule in your campaigns.
A contest picks winners on skill, a sweepstakes picks them by chance with free entry, and a lottery combines a prize, chance and payment.