Growth Strategies

Tactics and campaign ideas to grow your audience and your business, with examples you can test this week.

Best Marketing Tools for Small Businesses in 2026

Learn the best marketing tools small businesses are using in 2026, and how they fit into a practical, manageable stack.

Charlotte is on the Marketing team at Gleam.
Charlotte · 5 min read
Product sampling offer with a sampler code applied and an Add Full Size to Cart button.

10 Practical Strategies for Product Sampling

Treat product sampling like a campaign, not a giveaway. Get 10 strategies to reach the right people and track conversions.

Charlotte is on the Marketing team at Gleam.
Charlotte · 5 min read

Practical Ways to Use Geotargeting for Local Promotions

See practical ways to use geotargeting for local promos, from city giveaways to region prizes and partnerships.

Charlotte is on the Marketing team at Gleam.
Charlotte · 4 min read

How to Promote Your Smart Devices with Viral Marketing Strategies

Learn marketing tactics to show what your smart devices can do, reach interested buyers and make content people share.

Charlotte is on the Marketing team at Gleam.
Charlotte · 3 min read
Green growth curve on black beside stats for 49+ ideas, 48 growth ideas and 14 minutes to set up.

50+ Growth Hack Marketing Ideas

See 50+ ways real Gleam customers grew their business, reached their target audience, and drove more sales.

Stuart McKeown · 17 min read

Why Run Competitions in a Beta Program For a Startup?

See how beta competitions boost engagement, bring better feedback, and build buzz for your startup before launch.

Charlotte is on the Marketing team at Gleam.
Charlotte · 2 min read
Pricing table with monthly and annual plans.

50 Best High-Converting Pricing Pages

Design a pricing page that builds trust, helps buyers decide, and supports growth for your SaaS or startup business.

Stuart McKeown · 6 min read
Learn how to use Google Analytics 4 to track growth, optimize funnels, and make data-driven decisions for your startup business.

The Complete Guide to Setting up Google Analytics

Use Google Analytics 4 to track growth, improve your funnels, and make better decisions for your startup business.

Eduardo Cabrera · 12 min read
Look no further than this post for 50 tried and tested tactics to grow your business.

50+ Startup Marketing & Growth Strategies

Look no further than this post for 50 tried and tested tactics to grow your business.

Charlotte is on the Marketing team at Gleam.
Charlotte · 36 min read
Growth dashboard showing 785% subscriber conversion, 13,000+ visits and 200+ businesses signed.

10 Relatively Unused Growth Hacks

Unlock 10 overlooked growth hacks to drive acquisition, boost conversions, and grow faster without increasing your budget.

Stuart McKeown · 10 min read
Discover how app marketers use giveaways to drive downloads, increase retention, and build viral growth through low-cost campaigns and user-driven promotion.

How To Promote Your App With Giveaways

See how app marketers use low-cost giveaways to drive downloads, keep users around, and get people sharing your app.

Charlotte is on the Marketing team at Gleam.
Charlotte · 5 min read
Discover how to choose the best app for giveaways that fits your campaign goals, budget, and tech stack.

The Best Giveaway & Social Media Contest Tools

Discover how to choose the best app for giveaways that fits your campaign goals, budget, and tech stack.

Charlotte is on the Marketing team at Gleam.
Charlotte · 15 min read
Welcome offer popup for Product Hunt visitors beside the Product Hunt logo.

Convert Product Hunt Users With Exclusive Welcome Offers

Use this simple tactic to convert website visitors into subscribers and customers.

Ahron is Product Manager at Gleam.
Ahron Burstin · 2 min read
Row of app icons with the Product Hunt logo in the centre.

The Ultimate Product Hunt Launch Guide: 40+ Things You Need to Know

Find out how to launch your idea on Product Hunt to get featured on the front page and drive customer acquisition.

Ahron is Product Manager at Gleam.
Ahron Burstin · 29 min read
Web app window with an in-app notice announcing a new Scheduled Reports feature.

How to Announce Product Updates in Your Web App in 5 Minutes

Announce new features inside your web app in minutes with Gleam Capture, using ready layouts and in-app notifications.

Charlotte is on the Marketing team at Gleam.
Charlotte · 7 min read
Whether you're launching a startup or growing a small business, this guide offers practical marketing tips to help you build your online presence.

How to Launch a New Business Online: 14 Proven Strategies

Launch your new business online with 14 proven marketing strategies that help you build an online presence.

Ahron is Product Manager at Gleam.
Ahron Burstin · 37 min read
These are methodologies, techniques & tactics we’ve tried or learned along the way whilst building Gleam.

Ultimate Library of Growth Hacks

These are methodologies, techniques & tactics we’ve tried or learned along the way whilst building Gleam.

Stuart McKeown · 2 min read
A/B test of tab title messages that bring readers back to a page.

Title Focus Growth Hack

Learn a trick to catch your users attention when they leave the current article or blog post.

Stuart McKeown · 1 min read
Map with a local pottery store listing and Directions and Leave a Review buttons.

36 Small Business Growth Marketing Tips

Every small business needs all the help they can get. How about 36 tactics you can implement now?

Stuart McKeown · 18 min read
Once you launch, getting that early traction is crucial. Here's 15 tips that worked for us.

15 Early Traction Growth Hacking Strategies For Startups

Once you launch, getting that early traction is crucial. Here's 15 tips that worked for us.

Stuart McKeown · 14 min read
Blog comment thread beside a giveaway entry form for a weekend travel kit.

The Disqus Comments Strategy Every Growth Hacker Should Try

Use Disqus comment redirects to collect leads, boost engagement, and guide readers deeper into your conversion funnel.

Stuart McKeown · 2 min read
Email with a giveaway link and button in the sender's signature.

Using Your Email Signature to Drive Signups & Sales

A simple way to drive more awareness to your product every time you send someone an email.

Stuart McKeown · 1 min read
Facebook page for a local store with a post and Follow, Message and Shop buttons.

Forget Facebook Likes: 10 Alternatives to Grow Your Business Online

Many new businesses focus on Likes rather than sales. Here's how to change your mindset.

Stuart McKeown · 9 min read
Founder email asking readers to try a product before launch.

15 Pre-Launch Growth Hacking Strategies For Startups

Use 15 proven pre-launch strategies to gain early traction, from landing pages to your network and better conversions.

Stuart McKeown · 11 min read
Split test result card showing a 17.16% signup conversion rate.

Split Testing This Phrase Increased Our Signups By 484%

One simple phrase "Powered by" is used by startups everywhere. Can it be improved?

Stuart McKeown · 2 min read
Support tactics checklist with Reply Fast, Public Chatroom and Welcome Emails.

20 Effective Customer Support Tactics for Business Growth

Use fast replies, self-service resources, and personal outreach to meet expectations, reduce churn, and scale support.

Stuart McKeown · 10 min read
Growth chart showing almost 200% growth with sign-ups by source.

16 Growth Hacks That Have Helped Grow Our Business By 200% Without Any Press

You don't need press to grow, learn some of the things we've implemented that have worked.

Stuart McKeown · 8 min read
See how we use chat at Gleam to automate our workflows and help us work faster.

Getting The Most Out of Chat at Work Without Killing Your Productivity

See how we use chat at Gleam to automate our workflows and help us work faster.

Stuart McKeown · 5 min read
Feature vote card asking which feature people love, beside a lightbulb tile.

Drive Growth By Building Beautiful Products

Explore ways that businesses build unique product experiences to drive growth & sales.

Stuart McKeown · 5 min read

Gleam Competitions, Rewards, Captures and Galleries cover giveaways, loyalty, lead capture and social proof, so you can try a new idea without adding new software.

Can Gleam Be Used As A Tool to Support Growth Marketing Efforts?

Yes. Gleam gives growth marketers Competitions, Rewards, Capture and Galleries, with reports that show where entries come from.

How Can Startups Use Gleam to Build A Customer Base Quickly?

Collect emails with a Capture popup, run a giveaway with Subscribe and Viral Share Actions, and check Reporting to see what works. There's a free plan to start.

Can I Use This Growth Hack With A Gleam Campaign?

Yes, you can use the YouTube subscribe link trick (?sub_confirmation=1) inside Gleam campaigns to drive more subscriptions.

How Can I Get More Traffic to My Website Using A Giveaway?

Add a Visit action so entrants click through to your site, and a Viral Share action so their friends do too. Then promote the giveaway on your own pages.

Why Did My Giveaway Get Lots Of Entries But No Conversions?

You may be attracting the wrong audience. Poor targeting or irrelevant prizes lead to low-quality entries that do not convert. Click to see how better targeting and prize alignment fixes the problem.