March Marketing Ideas

Kick off spring with our favourite marketing ideas for March.

March is an awesome time to run a spring-themed giveaway.

People are looking to refresh their wardrobes, spend time outside hosting BBQ's, spend more time in the garden, declutter their homes, refresh their routines, and start new healthy habits.

This means it's the the perfect moment to engage your audience with a fun and relevant giveaway that taps into the excitement.

Celebrate International Women's Day by hosting a photo contest that engages your audience and boosts your brand visibility.

To run this type of giveaway, ask users to post photos featuring your products on social media, use your branded hashtag, and tag your account. As people share on their feeds, your reach expands because their followers see them mentioning and posting about your brand.

This is perfect for businesses targeting a female audience, like beauty, fashion, wellness, or women-owned brands. Offer themed prizes, such as gift baskets from women-owned businesses, self-care packages, or donations to women's charities, to make it even more meaningful.

This contest not only drives engagement but also generates user-created content that helps you build brand awareness.

Tip

Check out our guide on How to Use Contests to Collect User-Generated Content and How To Use User-Generated Content In Your Marketing so you can make the most of your photo contest.

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A St. Patrick's Day Costume Contest is another fantastic opportunity to boost engagement and promote your business, especially if you’re in the events or hospitality industry.

With so many going out to celebrate the day whilst wearing something green, it's a prime time to tap into this fun energy by hosting a photo contest for people to share photos related to your brand.

Encourage your audience to share their best St. Paddy’s Day costumes on social media using your branded hashtag and tagging your business.

Not only does this generate excitement, but each post helps expand your brand’s visibility to new audiences.

The photo contest is an excellent way to gather user-generated content that showcases your event, drives more engagement, and builds a buzz around your venue.

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Another key marketing occasion that you definitely want to make the most of is Mother’s Day. A great way to engage your audience is by running a sweepstakes.

This works by incentivising users to complete valuable actions, like following you on social media, signing up for your mailing list, or sharing the giveaway with friends.

A Mother’s Day sweepstakes is an awesome way to boost engagement, grow your social following, and expand your email list.

Plus, it creates excitement around your brand when people are looking at buying presents and gifts for their Mums.

All you need to do is customise this template, pick a prize, and promote it across your socials so everyone knows it's going on!

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Another classic sweepstakes campaign idea is a Spring Giveaway.

Spring is all about new beginnings, decluttering, and fresh starts, so it's the perfect time to offer prizes that match these themes.

You could give away awesome prizes like a spring cleaning kit, a session with a professional organiser, wellness products, a spring wardrobe makeover, gardening tools, or even a spring weekend getaway.

This kind of giveaway is a great way to boost engagement, grow your social media following, and drive sales.

By incentivising participants to follow your account, share the giveaway, or tag friends, you can generate excitement around your brand while reaching new potential customers.

It's a fresh, timely way to promote your business and tap into the positive energy of the season.

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Author

Charlotte Czarnota

Charlotte is a Content Marketer at Gleam. Share this post if you got something out of it ☺