9 Ways to Use Gleam to Give Out Shopify Discount Codes

If you run your own Shopify store then you know how important, and challenging, it can be to constantly attract new consumers, retain existing customers, and drive sales.

Giving out discount codes is one of the most effective ways you can incentivise purchases and drive sales from both new and existing customers.

With Gleam, you can give out Shopify discount codes in a variety of highly effective ways, allowing you to drive sales and incentivise a host of other powerful actions which will give your immediate and long-term promotional efforts a serious boost.

In this guide we'll take you through everything you need to know to give out Shopify discount codes with Gleam.

We'll cover:

1. Run a Contest or Giveaway
2. Welcome Discounts for New Visitors
3. Exit Intent Discounts
4. Abandoned Cart Discounts
5. Reward Social Media Actions
6. QR Code Discounts at Events
7. Offer Tiered Discounts
8. Influencer and Affiliate Promotions
9. Email List Growth Discounts

One of the most effective strategies for generating awareness, engaging an audience and driving powerful, relevant actions is running a contest or giveaway and offering up your own product as a prize.

With Gleam's Competitions app, we can help you drive additional sales and make participation in your Competition all the more enticing.

An awesome idea is to require entrants to purchase a product to enter:

It's also a fantastic tactic to add a viral mechanic to your giveaway and get users to share your giveaway with friends for extra entries.

Give first-time visitors a warm welcome by offering them a discount code as an incentive.

With Gleam’s Capture app, you can easily set up a pop-up that appears when someone visits your Shopify store for the first time.

Simply configure it to trigger based on their behaviour, like showing the pop-up 10 seconds after they land on your homepage.

Stop potential sales from slipping away by offering a discount to visitors who are about to leave your store.

With Gleam’s Exit Intent Capture, you can detect when someone moves their mouse to close the tab or navigate away.

Trigger a pop-up offering them a discount code in exchange for signing up with their email, it’s a simple way to turn exits into opportunities.

Don’t let abandoned carts go to waste, offer a discount to customers who are about to leave items behind.

With Gleam’s Capture app, you can set up a pop-up to trigger when shoppers navigate away with products still in their cart, giving them a compelling reason to complete their purchase.

Encourage social media engagement by rewarding followers with a discount code.

With Gleam’s Rewards campaign, you can set up a system where users earn a discount by following, liking, or sharing your store on platforms like Instagram or Twitter.

It’s a great way to boost your social presence while driving sales!

One terrific approach is by creating a custom post entry email containing your Shopify Discount Code which are sent to everyone who enters your Competition.

You can then give out your discount code to entrants with a custom post entry email like this:

Another approach you can take to give out Shopify discount codes to Competition entrants is using a Post Entry Redirect to give users who complete every action a discount and send them right to your store.

When you create discount codes with Shopify you have the ability to generate shareable links which direct users to your store's home page or a specific product page and automatically apply your discount code to their checkout cart.

To get the shareable link to your Shopify discount, just click Promote and then select Get a shareable link.

Once you've retrieved your shareable link, just apply it to your Competition. All you have to do is activate Post Entry Redirect under the Post Entry tab of your campaign and insert the shareable link.

You can also use your contest or giveaway to distribute discount codes by using Gleam's Coupon and Visit actions.

Make your event even more engaging by distributing discount codes through QR codes.

With Gleam, you can generate a QR code linked to your discount campaign and display it prominently on signage at your booth or around the venue.

Attendees can simply scan the code to claim their discount, making it easy and seamless to drive interest and sales.

Encourage larger purchases by offering tiered discounts based on how much customers spend.

With Gleam’s Rewards campaign, you can create a system where customers unlock bigger discounts as they hit higher spending thresholds.

For example, spend $50 to get 10% off or spend $100 to get 20% off.

Boost your reach by partnering with influencers to share unique discount codes with their audience.

With Gleam’s Rewards app, you can easily create custom discount campaigns designed specifically for each influencer or affiliate.

It’s a simple and effective way to tap into new audiences and drive sales through trusted recommendations.

Grow your email list by offering a discount code as an incentive for signups.

With Gleam’s Capture app, you can create sleek opt-in forms that automatically send a discount code to new subscribers.

It’s an effortless way to convert visitors into customers while building a valuable mailing list for future campaigns.

Gleam makes it easy to use Shopify discount codes to engage your audience, drive actions, and increase sales.

Whether you’re encouraging social media follows, growing your email list, or offering tiered rewards, you can create campaigns that work effortlessly.

Get started using these ideas and templates today to turn visitors into customers!