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Exit Intent Coupon

Convert abandoning visitors into customers with an enticing exit intent coupon.

This template allows you to display a targeted popup offering a promotional coupon when users show signs of leaving your site—helping you reduce cart abandonment, grow your email list, and boost conversion rates.

When users attempt to exit, this popup presents a compelling discount code in exchange for their email address. This not only gives you another chance to close a sale but also provides an ongoing channel to promote offers, lead magnets, and future campaigns through email marketing.

Tip
  • Use a bold, benefit-driven call to action like Wait! Get 10% Off Before You Go
  • Set a discount code with a clear value (e.g., free shipping, 20% off)
  • Tailor your popup design to reflect your brand and product urgency
  • Target only new users, cart abandoners, or mobile visitors using Gleam's Rules & Triggers
  • Reinforce urgency with countdown timers or limited availability messaging

Template Features

  • Exit intent technology to capture attention before users leave
  • Fully customisable popup with your logo, copy, colours, and layout
  • Unlockable discount coupon tied to successful email signup
  • Real-time email list growth and integration with CRMs
  • Trackable performance for conversion optimisation
  • GDPR-compliant data collection with built-in consent options

Benefits of Using Exit Intent Coupons

Adding an exit intent popup ensures that users who might have left your store still get a chance to convert. This keeps your offer front-of-mind and gives hesitant visitors a good reason to complete their purchase.

You will:

  • Recover lost sales with targeted discount offers
  • Grow your email subscriber list with qualified leads
  • Reduce cart abandonment by offering value at the point of hesitation
  • Improve the user experience with relevant exit messaging
  • Drive more revenue without additional paid traffic

Whether you are selling physical products, offering a free trial, or building a lead funnel—exit intent is a proven strategy to increase conversions and reduce bounce.

Frequently Asked Questions

Do Exit Intent Popups Work to Reduce Cart Abandonment?

Yes — exit intent popups help reduce cart abandonment by delivering a last-chance offer before users leave. Click to see how they re-engage visitors with timely discounts or reminders.

What’s The Best Exit Intent Popup For Offering A Discount?

The best popups for offering discounts are short, incentive-driven, and trigger as users attempt to leave. Tap to explore Gleam’s ready-made template for coupon-based exit popups.

How Can Exit Intent Technology Detect When Users Are Leaving?

Exit intent popups use cursor movements and browser behavior to detect when someone is about to leave a page. Click to learn how this technology times your message for better conversions.

Can I Use Exit Popups to Grow My Email List?

Yes — offering a lead magnet or discount via exit popup is one of the best ways to collect emails before users leave. Click to see how to set up a high-converting email capture exit popup.

What Are Exit Intent Popup Best Practices?

Use a strong headline, minimal fields, a clear incentive, and mobile-friendly design to optimize exit popups.


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How to Set Up This Exit Intent Coupon Popup

  1. Choose “Email Signup” as Your User Action
    Set the action to collect email addresses before showing the discount code.
    How to Set Up Email Capture

  2. Customise the Design
    Tailor your popup’s size, text, colours, and layout to reflect your brand and message.
    Customise Your Capture's Design

  3. Add Your Coupon Code
    Add your promotional coupon code in the post-capture screen. You can use single or unique codes depending on your campaign goals.
    How to Add a Coupon

  4. Set Exit Intent Targeting Rules
    Use the “On Exit” trigger to display the popup when users move their cursor toward the browser bar or back button.
    Use Exit Intent Rule

  5. Connect to Your Email Platform
    Sync the popup with providers like Mailchimp, Klaviyo, or Mailjet so new subscribers are added instantly.
    Email Integrations

  6. Install Your Capture
    Publish the Capture and copy the JavaScript embed code from the dashboard. Paste it into your website’s HTML before the </body> tag.
    Install Instructions

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Exit Intent Coupon

Convert abandoning visitors into customers with an enticing exit intent coupon.

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