Run a photo contest leading up to Black Friday by inviting your customers to submit photos for a chance to win a prize.

For Black Friday promotions, something like a $500 voucher to use during your Black Friday sale could be a good idea to award the person who wins the photo competition.

To get started, customise this template, clearly outline how and when the winner will be chosen, and promote the contest across all channels where your audience is active, like on social media or your mailing list.

This is an awesome way to gather user-generated content featuring your products in use that you can use on your social media channels and in your marketing strategies.

Plus, when participants share their photos on social media, it naturally spreads the word about your brand and creates buzz for your Black Friday promotions!