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Snapchat Contest

Grow your Snapchat audience and boost engagement with this ready-to-use Snapchat contest template.

Running a Snapchat competition is one of the most effective ways to build your social media following, increase visibility for your brand, and capture high-quality user generated content. All you have to do is offer an exciting prize and let users enter by completing actions like following your Snapchat account and sharing your contest with friends.

This is an ideal strategy for creators and brands looking to leverage story format and real-time engagement to reach a broader user base. Whether you want to drive more direct views or get featured by fans, this campaign delivers viral momentum.

Tip

Use Snapchat Actions to track follows and drive high-impact visibility from your most engaged users.

Template Features

  • Follow-on action to drive real-time story viewers
  • Built-in viral share for bonus entries
  • Email list integration for lead generation
  • Optimised mobile layout for a native Snapchat feel
  • Supports social proof, sharing, and brand mentions
  • Fully customisable fields, images, colours, and CTA copy

Benefits of Running a Snapchat Contest

Giveaways on this social media can rapidly grow your user base and turn passive viewers into engaged followers.

You will:

  • Increase followers with real-time actions
  • Collect email addresses and generate leads
  • Tap into user generated content with contest responses
  • Encourage users to share your campaign with friends
  • Build brand awareness among younger, mobile-first audiences

This approach combines social media engagement and viral sharing to promote your product, content, or service natively within Snapchat.

Integration Support

This campaign supports the following integrations:

Official Gleam Resources

How Do I Promote My Snapchat Account On Other Platforms?

Cross-promote your Snapchat profile on all your social media platforms using links, Snapcodes, and CTAs.

What Should I Post On Snapchat to Grow My Audience?

Post great content like public stories, behind-the-scenes clips, and exclusive offers to boost engagement.

How Can I Turn Snapchat Traffic Into Conversions?

Use CTAs, story links, and Snapchat ads to drive traffic to landing pages, offers, or signups.

What Is A Public Profile On Snapchat?

A public profile lets Snapchat users and brands share content with a wider audience beyond their friends list.

Can I Run A Giveaway to Boost My Snapchat Followers?

Yes — run a cross-platform giveaway using Gleam with Snapchat follows as an entry method.


Integrations


Help

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How to Set Up Your Giveaway

  1. Select Your Contest Type
    Start by choosing a giveaway campaign from your Gleam dashboard. Add the Follow action to let users unlock entries by following your account.
    How Snapchat Actions Work

  2. Customise the Contest Design
    Match your contest layout to your brand's visual style. Update text, fonts, colours, and CTA buttons to match your tone. Include instructions like: “Follow us @yourhandle to enter.”
    How to Customise Your Campaign

  3. Enable the Viral Share Action
    Add the Viral Share action so that users can invite friends to join your contest. This helps you grow your user base through word-of-mouth and peer sharing.
    Enable Viral Share

  4. Add Entry Confirmation Messaging
    After users complete the action, configure a thank you message to confirm their entry and encourage them to check your story for updates or winners.
    Setup Post-Entry Messaging

  5. Integrate With Your Email Provider
    Connect your campaign to an email marketing tool to collect email addresses from all contest participants and send future offers or updates.
    Connect Email Integrations

  6. Publish and Share on Social Media
    Share your campaign on social media platforms and add a prominent CTA to your landing page or blog. Snapchat campaigns thrive when promoted across other platforms.
    Installation Guide

  7. Pick a Winner and Announce It
    You can select a winner manually or at random once your contest ends. Consider announcing the winner via your Snapchat Story or by email.
    How to Pick Winners in Gleam

Pro
Snapchat Contest

Grow your Snapchat audience and boost engagement with this ready-to-use Snapchat contest template.

Run Your Own Giveaway Today

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