Instagram comment contests are an effective and cost-efficient way to boost engagement and directly engage with your audience.

There are a ton of possibilities when you run comment contests. You can ask your audience to answer questions, respond to prompts, share ideas, offer feedback, tag friends or even just comment a simple word or phrase.

With Gleam's Quick Draw tool, you can import Instagram post comments into our platform, where a number of winners are drawn randomly and instantly.

Not to mention, the interface is public-facing which means you can record the draw and post it on social media for increased credibility.