Boost attendance, engage your event attendees, and expand your reach with an event giveaway that drives meaningful actions before, during, and after your event.
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Event Promotion Giveaway Template
Boost attendance, engage your event attendees, and expand your reach with an event giveaway that drives meaningful actions before, during, and after your event.
Please be aware of the No Purchase Necessary laws in your country before using this template.
What This Template Does
This template helps you run a targeted event promotion giveaway that encourages participants to engage across social media channels, join your mailing list, visit your event page, and share your campaign with friends. You can even reward ticket holders with bonus entries to increase loyalty and encourage word-of-mouth promotion.
Template Features
- Encourages attendees to follow your social media platforms
- Supports referral growth through Viral Share actions
- Allows for Secret Code entries during corporate events, trade shows, or festivals
- Offers bonus entries for verified ticket holders
- Works for both online and in-person event marketing campaigns
Benefits of This Template
- Increases brand awareness and audience reach
- Drives traffic to your landing page or registration site
- Improves event engagement pre-event and post event
- Boosts ticket sales with targeted referral incentives
- Creates opportunities to distribute branded merchandise like tote bags, water bottles, or stadium cups as prizes
Who Should Use It
This template is ideal for:
- Trade show organisers looking to expand their target audience
- Corporate event planners seeking creative giveaway ideas
- Event marketers aiming to build buzz for festivals, webinars, or launches
- Sales teams and sales reps promoting offers tied to events
Integration Support
You can connect this template with:
- Drive visits to your event page with Visit actions
- Grow your list with Subscribe actions
- Add your event to participants’ calendars with Add to Calendar
- Promote via Facebook, Instagram, and X integrations
- Reward sharing with Viral Share actions
- Use Secret Code actions to boost traffic
Official Gleam Resources
- How to use Gleam at your event
- Webinar registration and promotion strategies
- Festival marketing with Gleam
Frequently Asked Questions
An event registration banner highlights your upcoming event and links users directly to your signup page. Click to learn how to turn website visitors into event attendees with one smart banner.
Banners placed across your website increase event visibility and signup rates. Expand to see how one top-of-page message can dramatically improve registration flow.
Yes. Gleam banners can link to external platforms like Eventbrite, Zoom, or Hopin. Expand to learn how to promote events outside your website while keeping high conversion rates.
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How to Set Up Your Event Giveaway
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Select the Event Promotion Giveaway Template
Use this template to encourage signups, boost engagement, and reward event attendees.
➡ Use this event giveaway template -
Offer a Prize That Appeals to Your Audience
Consider budget friendly swag like branded merchandise or gift cards. -
Add Key Entry Actions
Include event page visits, calendar additions, and newsletter subscriptions.
➡ Select from supported entry methods -
Enable Social Media and Referral Sharing
Encourage users to spread the word and earn more entries.
➡ Activate Viral Share actions -
Reward Ticket Holders With Bonus Entries
Validate number of tickets or ticket IDs using a custom question.
➡ Configure custom bonus entry actions -
Customise Campaign Design
Use your event marketing visuals and CTAs to match your theme.
➡ Customise your giveaway layout -
Promote Across All Channels
Share on social media platforms, via email marketing, and at the event itself.
➡ Embed or host the campaign widget -
Draw Winners and Keep Engagement High
Use Gleam to select winners and continue engaging participants post event.
➡ How to draw and notify winners
Help
Boost attendance, engage your event attendees, and expand your reach with an event giveaway that drives meaningful actions before, during, and after your event.