Follow on Instagram Action is Back!

Follow on Instagram action is available again on Gleam Competitions & Rewards.

We’re excited to announce that the Follow on Instagram action is now available again in Gleam Competitions & Rewards!

After reviewing the latest 2025 Instagram Promotions Guidelines, we’ve confirmed that incentivising follows as part of a promotion is permissible under current platform policies. You can now encourage participants to follow your Instagram account as a condition of entry—just like many of the world’s top brands and creators.

Always include a disclaimer that Instagram is not associated with your promotion. If you're using the default Terms & Conditions provided by us, this is already covered.
Avoid engagement bait or deceptive practices.
Provide an alternative entry method for those who do not wish to Follow.
Monitor for any future updates to Instagram’s policy.

Gleam Competitions: Hobby Plan - Now Available Monthly!

Big News! 🎉

Gleam Competitions is now even easier to access — the Hobby Plan is officially available on a monthly subscription for just $19/month!

Previously, users had to commit to a yearly Hobby plan to take advantage of Gleam’s powerful tools at low pricing. Now, you can dive into contests, giveaways, and audience growth with no long-term commitment.

$19 billed monthly — cancel anytime
Access all the same Hobby plan features
Perfect for creators, small businesses, and indie marketers launching seasonal or one-off campaigns

Subscribe on Messenger Fix

We’ve fixed an issue affecting the Subscribe on Messenger action!

Due to Meta’s deprecation of the Send to Messenger plugin, this action was temporarily broken. We have now implemented a fix, allowing users to once again direct traffic to their Facebook Page on Messenger and initiate conversations with contestants as usual.

Everything should now work smoothly—thank you for your patience!

March 3, 2025

Follow on Shop Action

We’re excited to introduce a brand-new way to grow your Shop following and boost engagement in your Competitions & Rewards campaigns - the Follow on Shop action!

The Follow on Shop action is avaliable on the Pro plan and above, and allows you to reward users for following your Shop. This is a powerful way for you build a loyal audience, increase visibility, and keep your brand top of mind.

Check out how you can supercharge your campaign:

Stack Actions for Greater Impact – Combine Follow on Shop with actions like Visit a Store or Make a Purchase to drive deeper engagement.
Boost Brand Loyalty – Use Follow on Shop as part of a tiered rewards system, offering bigger rewards to users who complete other high-value actions.
Send Gleam Leads to Shopify – Since Shop is powered by Shopify, you can use our integration to sync leads directly to your Shopify store, making it easier to retarget engaged users and grow your customer base.

Ready to take your Shop presence to the next level?

Start Shop Campaign

Instagram API Changes

The Instagram Basic Display API by Meta has been deprecated in December 2024, which means personal Instagram accounts are no longer supported via the official API.

We are unfortunately no longer able to support the following actions:

Submit Media > Instagram action
Instagram > Select a Photo actions
Social media account verification for contestants via Instagram login

We understand that these changes deeply affect customers who are running Instagram photo contests. We are currently experimenting with how you can continue running photo contest campaigns on Instagram. In the meantime, we apologise for the inconvenience.

May 5, 2025

Follow on Instagram Action is Back!

Best Practices

April 10, 2025

Gleam Competitions: Hobby Plan - Now Available Monthly!

March 6, 2025

Subscribe on Messenger Fix

March 3, 2025

Follow on Shop Action

January 5, 2025

Instagram API Changes