Updates
We’ve just added Join a Group on Facebook action! This powerful new feature allows you to drive deeper community engagement by encouraging entrants to join your Facebook Group directly from your campaign.
Join a Group on Facebook is available on the Free plan and above for Gleam Competitions.
We’ve just added support for Follow on Threads action by Instagram as a new social action! You can now grow your Threads audience by encouraging participants to follow you directly through Gleam campaigns.
Tip: Combine this with other Meta actions (like the newly released Follow on Instagram or Like on Facebook to further your social reach.
Follow on Threads is available on the Hobby plan and above for Gleam Competitions.
As part of Meta’s recent refresh in promotion guidelines, we’re bringing back one of the most impactful social media actions:
🎉 You can now incentivize users to Comment on your Instagram posts or Reels.
This update is perfect for:
Gleam’s Comment on Instagram action is available on the Free plan and above.
We’re excited to announce that the Follow on Instagram action is now available again in Gleam Competitions & Rewards!
After reviewing the latest 2025 Instagram Promotions Guidelines, we’ve confirmed that incentivising follows as part of a promotion is permissible under current platform policies. You can now encourage participants to follow your Instagram account as a condition of entry—just like many of the world’s top brands and creators.
We’ve fixed an issue affecting the Subscribe on Messenger action!
Due to Meta’s deprecation of the Send to Messenger plugin, this action was temporarily broken. We have now implemented a fix, allowing users to once again direct traffic to their Facebook Page on Messenger and initiate conversations with contestants as usual.
Everything should now work smoothly—thank you for your patience!