Updates
Requiring users to login before entering your Gleam campaign is a useful tactic to minimise fraudulent entries. We've launched a new login method that allows users to login using their Apple ID.
Login with Apple is available under your campaign's User Details tab.
This month, we're excited to announce new features & updates on the Gleam platform 🎁
Google Analytics 4 (GA4) is replacing our Google Analytics integration, which will stop processing data on July 1st, 2023.
We have updated our integration to support the latest version of Google Analytics. To keep tracking your campaigns, you'll need to enable the new Google Analytics 4 Integration in your Site Settings → Integrations.
You'll also need to set up custom dimensions to access Gleam events in your GA4 account.
GA4 Integration is available on the Business plans for Competitions, Rewards, or Captures.
You can now require entrants to verify their email before logging into your Gleam widget. This will help maintain high quality leads for your campaigns.
To enable this feature, go to any Competitions or Rewards campaign and check Verify user email before actions in the User Details tab. Entrants will receive a 4-digit code from Gleam to enter into your widget.
Email Verification is available on the Business plans for Competitions or Rewards.
You can now grow your TikTok followers with the new Follow on TikTok action.
Follow on TikTok action is available on the Hobby plans for Competitions or Rewards.
Authors on Goodreads can now promote their book by asking users to add a book to their 'Want to Read' shelf in Goodreads.
Goodreads Add to Shelf action is available on the Hobby plans for Competitions or Rewards.
We also published a new blog post for our Goodreads authors:
Instagram Stories imported from your Instagram Business account will now be displayed in a carousel if they are posted within the same day. This allows you to display Instagram Stories with better context if they are promoting the same campaign on a particular day.
The carousel mode also resembles Instagram's design so that users can feel familiar while interacting with your Gallery.
The Instagram Stories posted on the same day can still be moderated individually. If the first Story imported for a particular day is rejected, the next approved Story will take its place in the carousel.
As part of our initiative to improve Gleam Capture's campaign reporting, we are gradually introducing some enhancements to the Captures dashboard, and reconstructing Capture visitor & lead data to contain more useful data points to help you make better marketing decisions on your website.
We have also created brand new documentation for Capture Data.
For Click Captures, the Leads tab will now be replaced by the Actions tab, which contains a list of all visitors who interacted with the Click Capture campaign.
Since Click Captures do not have named users, the Leads tab did not report any user data. Although this was the expected behaviour, our Capture customers couldn't access any other information relating to the clicks.
The new Actions tab will allow you to see where & when the click was from. You can also filter the Actions report with a custom date range.
Furthermore, under the Events tab in Reporting, you'll be able to see the number of visitors who dismissed your Capture, or if they clicked on 'No, Thanks' at the second step of a Two-Step Capture.
Note that there are no changes to data & reporting for Email Captures & Coupon Captures.
To learn more about the different variations of Reporting for all Capture types, check out our new documentation for Capture Data.
