New Capture A/B Testing Framework, Archiving, Improvements + Bug Fixes

We've just rolled out a new update to Capture that adds improvements and streamlines A/B testing of campaigns.

Setting up an A/B Test in Gleam Capture

You can now:

  • Setup A/B Testing with ease (instead of configuring via Rules)
  • Assign the % of Traffic to each variation
  • See the confidence that a specific variation will win the test
  • View consolidated reporting for your A/B Test
  • Promote your winning variation to the Main Capture

We also rolled out a few overall improvements for Captures:

  • You can now Archive Captures that aren't being used
  • We've made improvements to dragging and changing the priority of Captures
Change priority of Gleam Captures by dragging them into order in the Dashboard
  • Headings and descriptions not allow for specific font sizes

See Next Article

Custom Field Updates

You can now sync individual user's shortened Viral Share URL's from a campaign to any email provider that supports Custom Field Sync.