Updates
As part of Meta’s recent refresh in promotion guidelines, we’re bringing back one of the most impactful social media actions:
🎉 You can now incentivize users to Comment on your Instagram posts or Reels.
This update is perfect for:
Gleam’s Comment on Instagram action is available on the Free plan and above.
Big news! Competitions just got even more rewarding.
You can now add Coupon Actions directly inside your Competition campaigns — no separate Rewards plan needed.
That means:
Coupon Actions are now included in Competitions Business plans and above.
Start rewarding your audience today!
We’re excited to announce that the Follow on Instagram action is now available again in Gleam Competitions & Rewards!
After reviewing the latest 2025 Instagram Promotions Guidelines, we’ve confirmed that incentivising follows as part of a promotion is permissible under current platform policies. You can now encourage participants to follow your Instagram account as a condition of entry—just like many of the world’s top brands and creators.
Big News! 🎉
Gleam Competitions is now even easier to access — the Hobby Plan is officially available on a monthly subscription for just $19/month!
Previously, users had to commit to a yearly Hobby plan to take advantage of Gleam’s powerful tools at low pricing. Now, you can dive into contests, giveaways, and audience growth with no long-term commitment.
We’ve fixed an issue affecting the Subscribe on Messenger action!
Due to Meta’s deprecation of the Send to Messenger plugin, this action was temporarily broken. We have now implemented a fix, allowing users to once again direct traffic to their Facebook Page on Messenger and initiate conversations with contestants as usual.
Everything should now work smoothly—thank you for your patience!