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Black Friday Giveaway Week Template

Get ahead of the competition and build massive hype with a Black Friday Giveaway in the week leading up to the biggest shopping day of the year.

With Gleam’s 7 Days of Black Friday Giveaway template, you can create daily excitement, offer sneak peeks of upcoming deals, and draw winners every day to keep your audience engaged and returning.

Black Friday, held annually on the day after Thanksgiving (November 29 in 2024), is one of the biggest shopping events of the year. Retailers offering deep discounts across stores and online drive a surge in traffic, and giveaways are the perfect way to set your brand apart. By running a Black Friday Week campaign, you’ll not only engage existing customers but also attract new ones who are actively shopping for deals.

Trick

Offer daily bonus entries or tease tomorrow’s prize using Visit Actions. This keeps users checking back, drives more clicks to your listings, and ramps up anticipation for your Black Friday deals.

What This Template Does

Benefits of This Template

  • Builds daily excitement leading up to Black Friday Week
  • Differentiates your brand in a crowded Black Friday and Cyber Monday marketplace
  • Promotes your upcoming Black Friday deals while capturing new subscribers
  • Positions your business as the go-to destination for shoppers looking for early access to sales
  • Helps create momentum that continues through Cyber Monday and the holiday season

Who Should Use It

  • E-commerce stores preparing for Black Friday shopping and online sales
  • Retailers offering gift cards, bundled prizes, or early access to Black Friday 2024 deals
  • Brands seeking to drive engagement through social media promotions
  • Companies wanting to stand out with creative campaigns during the biggest shopping day of the year
  • Marketers looking for a proven way to grow audiences while promoting seasonal offers

Integration Support

Official Gleam Resources

Frequently Asked Questions

What Should I Include In My Black Friday Email Campaign?

Use countdowns, personalized offers, and segmented lists in your Black Friday emails to maximize conversions. Click to get the full checklist for high-performing campaigns.

How Do I Collect Emails During Black Friday Sales?

Use popups, giveaways, and lead magnets to grow your email list during Black Friday sales. Click to see how Gleam helps automate and scale the process.

Why Should I Offer Free Shipping On Black Friday?

Free shipping removes buyer hesitation during Black Friday. Expand to learn how this offer boosts sales and user satisfaction.

Why Should I Use An Email Popup During Black Friday?

Email popups highlight deals instantly and collect leads during peak shopping traffic. Click to see why this matters for your Black Friday marketing strategy.

How Can I Drive More Sales From Black Friday Traffic?

Use exit-intent popups, countdowns, and email-only offers to turn Black Friday visitors into customers. Click to discover how these tools increase urgency and drive conversions.


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How to Set Up Your Black Friday Giveaway

  1. Select the Black Friday Giveaway Week Template in your Gleam dashboard
    Open the template here

  2. Define your prize pool (e.g., product bundles, gift cards, or sneak peeks at Black Friday deals)
    See our prize ideas for inspiration

  3. Configure Subscribe Actions for daily updates and Visit Actions for sneak peeks

  4. Add supporting growth actions such as Instagram Visits, Facebook Visits, and X Follows/Retweets

  5. Drive excitement with Secret Code Actions or Bonus Entries to reward engagement

  6. Expand campaign reach with Viral Share Actions to attract new participants

  7. Promote your giveaway daily through email campaigns, social media posts, and your Black Friday landing page

Learn how to install your campaign

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Black Friday Giveaway Week Template

Get ahead of the competition and build massive hype with a Black Friday Giveaway in the week leading up to the biggest shopping day of the year.

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