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Free Shipping Coupon Reward Template

Use this template to offer a limited-time free shipping coupon in exchange for a verified action.

This free shipping unlock drives immediate orders, grows your email address list, and amplifies social reach—while keeping control over shipping costs with unique codes and claim limits.

Prospects complete your required step → the widget reveals a code (or redirects to a page with free delivery applied) → follow up by email to convert and encourage repeat purchases.

Boost Redemptions Without Margin Risk
  • Promote the offer on your homepage hero, cart/checkout, and pinned social posts to maximize visibility
  • Add urgency: set an expiry or minimum purchase to qualify for free shipping and protect margins
  • Set expectations: clarify regions, delivery option, and standard shipping time in your description
  • Track results: tag links with UTMs to scale top-performing free shipping offers

Optimization Tips

  • Keep one mandatory action to reduce friction; add optional bonus actions for extra reach.
  • Place the widget near high-intent moments (exit intent, cart page, new arrivals).
  • Use a clear CTA (“Unlock Free Shipping In 10 Seconds”) and show typical shipping fees saved.

Template Benefits

  • Increases checkout conversion by removing shipping costs at the right moment.
  • Grows an owned audience for launches, restocks, and holiday sales.
  • Supports unique codes, claim limits, and minimum purchase logic.
  • Works across landing pages, social, and partner placements.
  • Easy to scale for free delivery promotions and standard shipping incentives.

Best Use Cases

  • Seasonal events (Black Friday/Cyber Monday) and free shipping offers.
  • New collection drops needing fast reach and list growth.
  • Cart rescue and post-purchase upsells tied to shipping fees savings.
  • Subscribe To Newsletter — Build an owned list to deliver codes reliably, nurture long-term value, and lift repeat purchases.
  • Visit A Key Page — Drive qualified traffic to product/collection pages and measure click-through to conversion.
  • Follow On X — Expand reach for time-sensitive offers and inventory alerts.
  • Retweet On X — Amplify social proof and extend campaign visibility.
  • Visit On Instagram — Showcase lifestyle/UGC content that increases confidence and AOV.

Official Gleam Resources

Frequently Asked Questions

What Is Free Shipping?

Free shipping means customers pay no delivery fee at checkout. Expand this FAQ to learn why this strategy improves your conversion rate.

What Are The Different Types Of Free Shipping Offers?

You can offer unconditional, threshold-based, or product-specific free shipping. Expand to explore which one suits your campaign goals.

What Do Customers Expect From A Free Shipping Offer?

Customers expect transparency, no surprise costs, and fast delivery. Expand to learn how to align your shipping offer with user expectations.

How Can I Reward Customers With Free Shipping While Getting More Engagement?

You can reward customers with free shipping by offering coupons through campaigns that encourage engagement, referrals, and sign-ups.

What Are The Benefits Of Offering Free Shipping In Marketing?

Free shipping helps increase conversion rates, reduce cart abandonment, and improve customer satisfaction.


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How to Set Up the Free Shipping Coupon Reward

  1. Templates
    Start from this template to launch your free-shipping-for-action flow quickly.
    Rewards Templates

  2. General
    Name the campaign, set optional dates, add Terms & Conditions (regions, delivery time, minimum purchase), language, and fraud level.
    General Settings

  3. User Details
    Collect email for delivery and follow-ups; keep extra fields optional to reduce friction.
    User Details

  4. How to Redeem (Actions)
    Add your required action(s) from above (e.g., Subscribe, Visit, Follow/Retweet on X, Visit on Instagram/Facebook/YouTube) to unlock the free shipping coupon.
    How To Redeem

  5. Reward (Coupon Delivery)
    Choose Coupon/Code and paste a single code or multiple unique codes; optionally Redirect to a page with free shipping pre-applied (where supported). Configure claim limits and expiry.
    Configure Reward

  6. Post-Redeem
    Reveal the code in-widget and send a confirmation email with featured products and a clear CTA back to checkout.
    Post-Redeem Options

  7. Install & Promote
    Publish where shoppers already engage to maximize redemptions.
    Run In A Tab — Dedicated hosted page for a focused free-shipping unlock flow.
    URL/iFrame — Share a direct URL or embed via iframe on partner/publisher sites.
    Embed On Your Site — Keep traffic on high-intent pages to improve conversion.
    QR Code — Add to packaging, receipts, and POP displays for quick scans.
    Linktree — Include in your bio so mobile users unlock in two taps.

Pro
Free Shipping Coupon Reward Template

Use this template to offer a limited-time free shipping coupon in exchange for a verified action.

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