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Email Signup Coupon Reward Template

Use this template to grow your list with an email signup coupon.

Exchange a time-limited coupon reward for a verified newsletter subscription to capture qualified leads, distribute discount coupons, and convert new subscribers into first-time buyers.

The flow is simple: complete the signup → reveal the discount → follow up by email with product recommendations and special offers that drive repeat purchases.

Turn Signups Into Sales
  • Promote the offer on your homepage hero, exit intent, and pinned social posts for maximum visibility
  • Add urgency with limited time or unique codes to increase redemption and save money
  • Set clear expectations: explain discount code terms and conditions in the description
  • Track results: tag links with UTMs to see which channels drive the most signups and revenue

Optimization Tips

  • Keep the form short (email only) to reduce friction, then segment by interest later.
  • Show value near the CTA (e.g., “Unlock 15% Off In 10 Seconds” or “Free Shipping”).
  • Use a welcome series to convert signups quickly with promo codes and social proof.

Template Benefits

  • Captures high-intent leads with an immediate, money-saving reward.
  • Increases first-order conversion with time-boxed coupon codes.
  • Builds an owned audience for launches, restocks, and seasonal promotions.
  • Controls leakage with unique coupon distribution and claim limits.
  • Works across landing pages, popups, and partner placements.

Best Use Cases

  • New collection drops or restocks that need a fast list lift.
  • Holiday sales (limited time) and free shipping unlocks.
  • Post-content CTAs on blogs and buying guides.
  • Subscribe To Newsletter — Build an owned audience to deliver discounts reliably, nurture long-term value with lifecycle emails, and turn new signups into repeat customers.

Official Gleam Resources

Frequently Asked Questions

How Do I Send Users to My Email List When Entering A Reward?

To collect emails from your Reward, you can either set up an email field in the User Details form, or set up Subscribe to Newsletter as a redemption method.

How Can Email Marketing Fuel Your Overall Inbound Strategy?

Email marketing supports inbound growth by nurturing leads, educating prospects, and converting them into customers.

How Can I Use Email Marketing?

To use email marketing effectively, focus on building a quality list and sending targeted, valuable content.

How Do I Collect Emails For Marketing?

You can collect emails for marketing using opt-in forms, gated content, and online contests or giveaways.

What Is An Opt-in Email List?

An opt-in email list comprises users who have explicitly granted permission to receive your emails, typically through a sign-up form or landing page. Click to understand how to build a compliant and engaged subscriber list.


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How to Set Up the Email Signup Coupon Reward

  1. Templates
    Start from this template to launch your signup-for-discount flow quickly.
    Rewards Templates

  2. General
    Name the campaign, set optional dates, add Terms & Conditions, language, and fraud level.
    General Settings

  3. User Details
    Collect email (required) and add optional fields only if essential for segmentation.
    User Details

  4. How to Redeem (Add Your Signup Action)
    Add Subscribe To Newsletter as the required action to unlock the coupon reward.
    How To Redeem

  5. Reward (Coupon Delivery)
    Choose Coupon/Code and paste a single code or multiple unique codes; optionally Redirect to a page with the discount pre-applied (where supported). Configure claim limits and expiry.
    Configure Reward

  6. Post-Redeem
    Reveal the discount in-widget and send a confirmation email with featured products and a clear CTA.
    Post-Redeem Options

  7. Library (Optional)
    Store brand assets and seasonal banners for reuse across campaigns.
    Rewards Library

  8. Install & Promote
    Publish where shoppers already engage to maximize redemptions:

  • Run In A Tab — Dedicated hosted page for a focused signup-to-coupon flow.
  • URL/iFrame — Share a direct URL or embed via iframe on partner/publisher sites.
  • Embed On Your Site — Keep traffic on high-intent pages to improve conversion.
  • QR Code — Add to packaging, receipts, or POP displays for quick scans.
  • Linktree — Include in your bio so mobile users unlock in two taps.
Pro
Email Signup Coupon Reward Template

Use this template to grow your list with an email signup coupon.

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