All Posts Subscribe How to Run a Successful Giveaway on Your Blog Author Stuart McKeown June 25, 2013 Did you know you can embed Gleam into blog posts? Here's our top tips for success. Topics Product We’ve been rolling out plenty of features in the last few weeks here at Gleam & we’re finally ready to start a round of beta tests with some Bloggers. We understand that Bloggers represent a huge driving force behind giveaways on the web & we truly believe that with their feedback we can continue to build one of the best possible platforms for giveaways. What is Gleam? If this post is the first time you’ve heard about Gleam then I suggest you read our previous post: What is Gleam. We are building a suite of applications that make it easier for you to incentivize users to perform that actions you want them to. Our first app to market is Giveaways, we have quite a few more in development. What are Actions? Our entire philosophy around the concept of actions. Actions can be anything you want, here’s an example of some of the common ones: Follow on Twitter Visit on Facebook, Instagram or Pinterest Viral Sharing Something (Twitter, Facebook & Pinterest) Blog Comment Newsletter Signup Read or Visit a Specific Page Mention Something in a Blog Post Download Sign / Create Account Use a Coupon Many of the competition platforms on the market revolve around “entries” whilst we still do this on the frontend, on the backend you get more visibility of the actual actions you generate. Here’s an example: Use this Template You'll notice how you can weight the value of certain actions better by including them higher or giving them a higher entry worth. Our Giveaway Formats One of the areas we’ve been working hard on is ensuring that our giveaways look clean & beautiful. So that anyone can create one, integrate it into their site & it will compliment the theme or style of their site. Here’s some of the formats that are available right now: Embed in Blog Posts Designed specifically for bloggers, you can take your competition then embed it directly into any blog post. You can scroll to the bottom of this post to see this live in action. Run Across Your Entire Site Sometimes when giveaways are buried in a blog post they get missed by the majority of your readers. We allow you to run the giveaway across all your pages using our Gleam tab. You can see it in action on the right. Run as a Standalone Page If you don’t have a blog you can always create a page right here on Gleam for you competition, don’t worry we do our best to help you make it look amazing. Supported Entry Options How your users actually enter your giveaway is extremely important, we now support over 100 different ways for a user to enter. Check them out below: App Download Comment on a Blog Post Write a Blog Post Subscribe to RSS Feed Bonus Custom Discord Entry Join a Discord Server Attend an Eventbrite Event Attend an Eventbrite Venue Check-in to a Facebook Place Facebook Entry Select a Facebook Photo or Video Visit a Facebook Page Follow on Goodreads Import #hashtags Import Facebook Images Import Instagram #hashtags Import Twitter #hashtags Visit an Indiegogo Campaign Enter With Instagram Select an Instagram Photo or Video View an Instagram Photo Visit a Profile on Instagram Visit a Kickstarter Campaign Follow a Company on LinkedIn Share an Update on LinkedIn Mixer Entry Mixer Follow Mixer Subscribers Enter With Pinterest Select a Board Select a Pin Visit a Pinterest Profile Follow on Product Hunt Vote on Product Hunt Promote a Campaign Question Choose Image Single Choice Question Multiple Choice Question Enter a Secret Code Follow on Snapchat Follow on Spotify Pre-Save on Spotify Save on Spotify Enter With Steam Play a Steam Game Join a Steam Group Follow a User on SoundCloud Like a Song on SoundCloud Listen to a Song on SoundCloud Repost a Song on SoundCloud Submit a Song from SoundCloud Submit Media Subscribe to an Email List Follow on Tumblr Like on Tumblr Reblog on Tumblr Reblog Campaign on Tumblr Enter With Twitch Follow a Channel on Twitch Bonus for Twitch Subscribers Twitter Entry Tweet With Hashtag Retweet Follow a User on Twitter Select a Photo or Video from Twitter Tweet on Twitter Complete a Typeform Survey Upload a File Watch a Vimeo Video Visit a Page Viral Share Watch a Wistia Video YouTube Entry Submit a YouTube Video Visit a YouTube Channel Subscriber Database As you run more competitions we allow users to opt-in to receive notifications about your Giveaways. Right now on average 34% of users opt-in, this means that every time you launch a new promotion those users will get an email right away – plus, since they’ve used the platform before they’ll only need to perform a few clicks to enter 🙂 Ready To Run Your Own Competition? Check out our documentation on setting up your own Competition or get started right away! Get Started Want More Awesome Growth Tips? 50 Growth Hacks Using Gleam How to Run an Online Sweepstakes How to Grow Your Email List How to Grow Your E-Commerce Sales Using Contests to Generate User Content Using Content to Reach Your Business Goals · How to Run a Successful Giveaway on Your Blog Subscribe
