Embedded Blog Subscriptions

Grow your blog by embedding opt-in forms directly inside your blog content. With this embedded signup form, you can easily collect blog subscribers, increase your email signup rate, and engage users beyond the post.

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Embedded Blog Subscriptions

This blog subscription form is fully customisable and designed to blend seamlessly into your blog posts, whether on desktop or mobile. It is a powerful way to convert passive readers into email subscribers who want more of your blog content, updates, and offers.

You can install the form anywhere in your blog using a single line of code — perfect for growing your list organically and keeping readers engaged.

Template Features

Email signup form embedded inside blog content
Fully customisable form fields, text, colours, and layout
Works across desktop, tablet, and mobile apps
Supports GDPR-compliant lead capture
Connects to all major email service providers
Includes unsubscribe link by default
Captures email address, optional phone number, and more
Flexible placement across long or short blog content

Whether you are publishing daily, weekly, or monthly blog posts, this template helps you build a loyal audience by making it easy for them to receive email notifications of your latest articles and exclusive updates.

Benefits of Embedded Blog Signups

Grow your blog by converting readers into subscribers
Let users instantly opt in without leaving the page
Send automated updates to notify subscribers of new content
Increase return visits and reduce bounce rate
Build a subscribers list for long-term engagement
Easily connect with users via social media follow-ups or sequences
Works with free email address creation tools and services
Enhances the overall email experience for your readers

A well-placed email signup form can be the difference between a one-time visitor and a loyal fan.

Who Should Use This Template

This template is perfect for:

Bloggers looking to create an email list and notify followers
News publishers or tech blogs sending daily or weekly digests
SaaS or product blogs offering value-add content with free email alerts
Writers who want to offer a free eBook, checklist, or update series
Businesses using email marketing as a core strategy to educate and convert

Integration Support

This template supports all major email service providers, including:

You can also customise integration behaviour using field mapping and post-signup automation tools.

Official Gleam Documentation

Frequently Asked Questions

An embedded blog signup form sits within your post content, offering a natural way to collect emails without disrupting the reader. Expand this FAQ to understand how it compares to a popup form and when to use each.

Embedded forms help capture emails while users are most engaged. Tap to see how they outperform generic popups in long-form content.

Embed your form in high-traffic blogs, top or bottom of posts, or near your best tips. Click to explore smart placement ideas to maximise email signups.

You can edit the layout, message, button, and colors to match your blog. Click here to see how to tailor your embedded form to your audience.

Gleam integrates with Mailchimp, Klaviyo, Hubspot, and more. Tap to learn how to automate subscriber management from your blog.

Integrations

Acoustic Campaign

Active Campaign

Autopilot

Aweber

Benchmark Email

Campaigner

Campaign Monitor

Constant Contact

ConvertKit

Customer.io

Drip

E-goi

Emma

GetResponse

HubSpot

iContact

Infusionsoft by Keap

Klaviyo

Mad Mimi

Mailchimp

MailerLite

Mailjet

Marketo

Omnisend

OntraPort

Sailthru

Salesforce Marketing Cloud

SendGrid

Sendlane

Sendy

Shopify

Unbounce

Vero

Vision6

Webhooks

Zapier

Zoho Campaigns

Help

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How to Set Up This Embedded Blog Signup Form

Choose “Email Signup” as Your Action
Set the user action to “Email Signup” so that you can collect contact information and grow your blog subscriber list. This is key to building lasting relationships with readers.
Customise the Design to Match Your Blog
Tailor the size, layout, colour scheme, fonts, and text to seamlessly match your blog’s look and feel.
➡ Learn how to customise your capture's design
Connect Your Email Integration
Link your form to your preferred email platform (Mailchimp, Klaviyo, MailerLite, etc.) to store signups and automate your email marketing.
➡ Connect your email provider
Set Your Placement Method
Since this is an embedded form, choose custom placement.
➡ Learn how to embed captures
Publish and Install the Capture
Once your design and settings are finalised:
- Publish your Capture.
- Navigate to your Gleam dashboard.
- Under Captures, select your published template.
- Click Install, and copy the tracking code from the popup.
- Paste the tracking code into your website’s HTML where you want the form to appear.
  ➡ Install your capture
Target Readers at the Right Time
Use Gleam’s behavioural rules to trigger your form based on scroll position, time spent, or content engagement.
➡ Set targeting rules
Post-Capture Messaging
After submission, show a custom success message thanking the user and linking to top blog categories, downloads, or content upgrades.