Launch with confidence by collecting early interest and building a wait list before your release.
Launch with confidence by collecting early interest and building a wait list before your release.
This popup form is designed to help you generate leads, validate demand, and build anticipation ahead of launching your product or service.
It is the perfect tool for SaaS products, private beta launches, startup rollouts, or limited-access drops.
Collecting expressions of interest before a launch helps validate your concept, measure interest, and build a high-intent subscriber list. This form can be used to:
This popup integrates with major email and CRM tools:
Whether you are testing a minimum viable product or prepping for a major launch, this popup template helps you capture demand in real time, letting your customers joining the waiting list for your products easily.
An Expression of Interest (EOI) form lets users show interest before launch. Click to learn how this tool builds qualified early leads for your campaign.
EOI forms target early interest; newsletters focus on updates. Click to understand the difference and when to use each format.
An EOI popup helps collect leads before launch. Click to see how waitlist templates validate demand and build momentum early.
Choose “Email Signup” as Your Action
Collect the user's name and email address to start your wait list.
Customise the Design
Match your popup to your site’s branding and voice. Adjust size, layout, and copy for clarity.
➡ Learn how to customise your capture's design
Connect Your Email Platform
Sync with Mailchimp, ConvertKit, Marketo, or other CRMs to add new leads to your nurture flows.
➡ How to connect your provider
Target the Right Pages and Users
Use Rules & Triggers to show your popup on product pages, blogs, or pricing pages—or delay until the user has scrolled 40% or stayed 10 seconds.
Install and Test the Capture
Finalise and publish your Capture, then go to your dashboard > Captures > Install. Copy the tracking code into your site's HTML.
➡ Learn how to install your capture
Launch with confidence by collecting early interest and building a wait list before your release.